
The 31st outpost of the iconic brand puts a lush experiential hangout right in the heart of Delhi.
New Delhi : A stunning contradiction of old and new, Saket is home to a bustling shopping and retail district, where art, culture, community, food, drinks and delight come together in a melting pot. The colony is a seamless blend of past and present, evolving yet familiar and fast-paced yet trudging along in time.
Whether it's the narrow streets of Champa Gali, dotted with small shops and cafès that transport you to another realm, or the iconic Anupam Cinema where all Delhiites have caught a midday matinee at least once, Saket stands tall as a microcosm of the capital as a whole. Saket in Sanskrit means a place that is close to the heavens, so it’s of little wonder that SOCIAL found its latest home here.
Sprawling over 2 floors, the brand’s 31st outpost and 6th in the National Capital Region, creates a much needed respite from all the surrounding concrete. Every SOCIAL outpost in the country has been curated by borrowing elements, inspiration and stories from the neighbourhood it resides in. This particular one, set to be the new go-to destination in South Delhi, is designed to give patrons an escape from the ordinary, and create an outdoor experience - but in a mall! Conceptualised as a park reminiscent of the ones from our childhood, Saket SOCIAL’s decor is an ode to the parks and gardens that characterise the capital - lush green pockets that are steeped in culture and history, and perfect for a day out, sunlit picnic, or just a leisurely stroll. Saket SOCIAL has brought the outside inside, and gone the extra mile to create a high tech experience that includes a playground setting with a show stopping waterfall.
The new outlet brings alive a lifesize park, complete with swings, see-saws, rocking chairs and merry-go-rounds that customers can play around with, greenery aplenty and a vibe to match. The crowning jewel of the party within the park is the magnificent 25 feet-high waterfall, masterfully created with curtains and electronic projections. Set to challenge how traditional establishments view seating plans and restaurant design, Saket SOCIAL lays a new benchmark for a creative and exciting food and beverage experience in the city. The outpost is plugged in with the stage and equipped with state-of-the-art sound and lights setup making it the perfect venue for high energy musical gigs and performances.